A new article from American Banker features an interview with Deirdre Ruttle, Chief Marketing Officer at InstaMed and Head of Healthcare Payments Marketing at J.P. Morgan. Deirdre discusses the Trends in Healthcare Payments Twelfth Annual Report, including the disconnect between how consumers want to pay and the limited options in healthcare.
Read the full article, Paper invoices, snail mail still dominate health care payments, in American Banker. Below is an excerpt from the article.
Bank and venture capital investments in health care technology are skyrocketing, but like a chronic ailment, billing and payments remain bogged down in paper. That creates a consumer experience that’s vastly different from what they have become accustomed to in an era of mobile wallets and e-commerce.
“Consumers are accustomed to paying their household bills through the channels and methods they prefer,” said Deirdre Ruttle, chief marketing officer at InstaMed and head of health care payments at JPMorgan Chase. “Health care still needs to catch up. Providers often offer consumers limited payment channels, which typically don’t include preferred digital options.”